strategy & project plans

A Planned approach

There are different marketing strategies and many promotional tactics that impact B2B and B2C Brands.

 Our starting point is to develop a deep understanding of your offering and niche market. 

Distilling the opportunity and challenges within your market sector, and the customer types that your brand appeals to most. This is usually referred to as the scoping phase and can involve auditing and benchmarking against the competition.

During the evaluation we will uncover your unique communication style . This is is in part an authentic tone of voice for your brand.

A bespoke content marketing programme can be designed and implemented to reach customers, deepen influence and grow brand advocacy. We manage resources with clear lines of communication and briefs are met on budget and on time, using Agile project management principles. All of our marketing campaigns, schemes and content programmes are evaluated, tested and developed to get real, measurable results. Contact us to find out more about how our content marketing and media services can help grow your business. 

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